What is a CPL (Cost Per Lead) Program?
A Cost Per Lead program is a digital marketing campaign that guarantees you a minimum number of leads, that fits defined criteria. Instead of merely ensuring a certain number of clicks and impressions we offer guaranteed LEADS. Having an increase in website traffic is, of course, great and as part of your campaign with us, you will see an uplift in traffic. The critical role of any marketing campaign and the lifeblood of businesses are leads. The CPA program guarantees these.
In essence, Ebunch is putting their money where their mouth is.
We will be implementing a variety of different digital marketing methods to gain these leads, which may include some if not all of the below:
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Accommodation Case Study
A major hotel group wanted to generate awareness of a limited time promotion.
Automotive Case Study
This major automotive manufacturer was looking to drive usage of an online pricing tool using a digital display campaign.
Business Services Case Study
A market research technology company came to AcuityAds seeking to build brand awareness and traffic to its product sites. An important lever for success of this B2B program was the use of third party data for targeting.